to You Must Create and am a total fan of the London brand. YMC was founded in 1995 and they’re all about making solid pieces that are “beautifully tailored, ingeniously understated and full of hidden details”. With the Hunting Knit, Camouflage Trousers, Norweigan Crew, Japanese Raw Selvedge Denim, and so many other great staples, it’s tough to not callout the entire collection. Perfect pieces that are not going to go out of style next week. Subtle statements; worth getting YMC on your radar.
Photos: You Must Create